Slight Case

Slight Case is a fledgling Canadian company that will soon be entering the phone case market. They already had an in-house made logo that resembled a boomerang and needed a refinement to make it more appealing. My job was to refresh it without losing its original identity.

The problem with the old logo was it appeared to be leaning forward and looking unsteady. I refined it to be more rigid when being used standalone or with the wordmark. The center part has a bigger opening and the wordmark is now more legible. It maintains its clarity now when being embossed on leather products or printed on plastic cases.

Client Feedback

I would highly recommend Adi as he is very experienced in design guidance, extremely responsive and provided quality work that's really worth the price we spent.

— Lawrence Palsis, Slight Case Co

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